Blue Sage Psychotherapy Group is a group therapy practice based in Chicago. They value exceptional care, science-backed treatment, empathy, acceptance, and inclusion. They strive to help individuals grow to their full potential, to feel a sense of belonging in their lives. We created a branding system that symbolizes feeling at home in one's natural environment, upward growth, and solid grounding.
The logo we designed for Blue Sage Psychotherapy Group features an abstract blue sage plant amidst an organic landscape design of it's native habitat, symbolizing belonging. The plant is reaching up towards a blue sun, while firmly grounded. This represents growth, upward momentum, and self improvement, as well as having a solid foundation of care and support.
"Caitlin is incredibly creative and talented. She really brought our vision to life and did a great job of integrating the feedback of multiple team members. We could not be happier with the assets we received and the customized guide to help us know how to use the assets. I would recommend her highly!"
—Marla, Blue Sage Psychotherapy Group
